Billstone
Rebranding “Billstone,” a prestigious watch winder brand known for high-end, high-value products, involved meticulously crafting a brand identity that exudes luxury, strength, and durability. The logo, designed to resemble a shield, symbolizes protection and reliability. The brand has since grown to be advocated by major influencers like Manny Khoshbin, Supercar Blondie, and Sergio Carrallo.
Task
Rebrand “Billstone” into a prestigious watch winder brand while taking into consideration the brand's heritage.


















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